Pitch
A presentation built to persuade lenders or investors to fund a business.
Funders read evidence of product-market fit, the basis for each projection, the risk paired against the projected return, the leadership's qualifications, and whether the mission fits their own goals.
Often confused with
- Business Plan
- The business plan is the document; the pitch is the presentation built from it.
Taught in
See also
3.5.D.1 · 3.5.D.3 · 3.5.D.4